Dutch born, Japanese raised art director based in Cape Town focusing on branding & design in expressive forms.

Melbourne-based designer crafting brand identities and visual systems that are strategic, expressive, and built to resonate.

About me,
in Design

About me, in design

Specialising in brand identity and visual storytelling, I craft strategic, impactful design that gives brands a clear and memorable voice. With a background in digital and print design for marketing and experience across web and UX, I bring a user-centred perspective to every project, shaping visual systems that are intuitive, expressive and built to resonate.

Currently leading creative across design, content and copy teams in a results-focused marketing and creative agency, guiding work with clarity and consistency while ensuring it performs under pressure.

Expertise

CREATIVE STRATEGY
CONCEPT DEVELOPMENT
CREATIVE DIRECTION
BRAND IDENTITY & SYSTEMS
INTEGRATED CAMPAIGNS
TEAM LEADERSHIP

Clients

Modibodi
NALA
hisense anz
ENA PELLY
Fonda mexican
chopit
finerrings
oliver hume
never too small